

Stroup placed an advertisement in the student newspaper at NDSU, The Spectrum. Therefore, he came up with the idea of what was to become known as the "Zip to Zap a Grand Festival of Light and Love". Stroup could not afford to attend the more traditional spring break festivities held in Fort Lauderdale, Florida. The Zip to Zap was an idea of Chuck Stroup, a student at North Dakota State University in Fargo. The Zip to Zap would go down in history as the only official riot in the history of North Dakota that was put down by the National Guard. The National Guard was called in and the crowd was dispersed. As the small country town's resources became depleted, the amiable mood began to turn ugly and Zap's residents asked the visitors to leave. Revelers drank copious quantities of alcohol. The original gathering is sometimes called the Zap Festival. As a result of an article that originally appeared in the North Dakota State University's The Spectrum newspaper and was later picked up by the AP, between 20 people descended upon the small town of Zap, located in Mercer County in the west central part of the state, nearly 300 miles (482 km) from the NDSU campus. The Zip to Zap riot of May 9–11, 1969 in Zap, North Dakota, was originally intended as a spring break diversion.
